Locations announced for 2020 Tour de Yorkshire roadshows

ISSUED ON BEHALF OF TOUR DE YORKSHIRE:

With three months to go to the 2020 Tour de Yorkshire, organisers Welcome to Yorkshire have unveiled numerous locations across the county where they will be hosting roadshows in the lead up to the race.

A list of locations (including dates, times and venues) can be found here: letouryorkshire.com/roadshows

The roadshows aim get people excited about the race and offer advice on how residents, businesses and community groups can capitalise on the many benefits it brings.

Information on the route is provided along with details of the publicity caravan, ambassadors’ tour and amateur sportive, and the ever-popular Land Art and Best Dressed competitions.

There is also a section focused on how businesses can get behind the race, and an opportunity for people to ask any questions they might have about the event.

The Tour de Yorkshire will take place between April 30^th – 3^rd May and visit 160 villages, towns and cities, 50 of which are featuring for the very first time.

Last year’s race saw 1.9 million people line the route and a record 28 million TV viewers watched the action in 190 countries around the world. Independent research also found the Tour boosted the Yorkshire economy by £60 million.

Welcome to Yorkshire Commercial Director Peter Dodd said: “The way people come out to support the Tour de Yorkshire is incredible. Whole towns and villages are draped in bikes, banners and bunting, and the number of fans on the roadside is always amazing to see.

“We obviously want that to continue this year, and that’s why we’ve teamed up with local authorities across the county to put these roadshows on. We want people to be excited about the Tour and learn about the many advantages it can bring.

“We also know that people often have a lot of questions they’d like to ask as well, and these roadshows offer the perfect opportunity to do just that. We look forward to seeing you there!”

ENDS

Notes to editors:

• The Tour de Yorkshire was launched in 2015 as a legacy of the 2014 Grand Départ. It is organised by Welcome to Yorkshire and the Amaury Sport Organisation.

• The men’s race will form part of the inaugural UCI ProSeries.

• The Asda Tour de Yorkshire Women’s Race was awarded 2.1 status in 2016.

• 1.96 million spectators lined the route for the 2019 edition.

• The 2019 edition was watched by a record 28 million TV viewers in 190 countries.

• The 2019 edition generated £60 million for the Yorkshire economy.

• The race is supported by Asda, LNER, NTT, Le Coq Sportif, Mavic, Tissot, Global, Leeds Bradford Airport, Eisberg Alcohol Free Wine, Soreen, Sky Betting & Gaming and Black Sheep.

The official Tour de Yorkshire website can be found at www.letouryorkshire.com

More information on Bike Libraries can be found at http://bikelibraries.yorkshire.com

To apply to be considered as a Tour Maker visit http://letour.yorkshire.com/tour-makers

For further information, contact:

Nick Howes – Head of Sports Media

Email: nhowes@yorkshire.com

Direct: 0113 322 3505

Mobile: 07590 964828